Active Adult Communities
August 13, 2025
August 13, 2025
For many in the Baby Boom generation, retirement is not about settling down and living a life of the routine. They are open to exploring new things, maintaining a social life and enjoying their life savings. Active adult communities, sometimes referred to as 55+ communities, are meeting their dynamic retirement needs, offering amenity-rich environments for seniors seeking an engaged lifestyle rather than traditional retirement.
This market is anticipated to have a compound annual growth rate (CAGR) of over 4% from now to 2030.
Demographic and sociological factors underlie both the growth of the active adult audience and the complexities of how active adult communities serve them.
Active adult communities are categorized as age-restricted or age-targeted. In the former, federal housing rules dictate that at least 80% of residents must be aged 55 and above. The age-targeted category is aimed at those 55 and older but doesn’t have strict legal residency requirements.
These communities come in many different sizes, forms and locations. Rental or ownership. Urban or suburban. From stand-alone buildings to city-sized communities. With amenities as varied as on-premises hair salons, pet-washing facilities, heated soaking spas, art studios, golf courses and pickleball courts. Though there are many kinds of active adult communities, as an SRES® Professional, no one is better suited to help a senior find the right home than you.
2/3 of active adult community residents are female.
17% of active adults prioritized price and affordability when choosing a community, followed by safety (14%) and location (13%).
140-180 Units: the typical size of active adult communities, with individual units ranging from 650 to 1,300 square ft.
$50K Income & $150K+ Assets: the financial profile of a typical active adult resident, excluding housing.
$587 Billion: the value of the active adult housing market in 2022
via: SRES & NAR, The SRES® Professional May/June 2025
We deliver exceptional results with humor, sincerity, and good business practices. Our dynamic duo understands that the process of moving involves more than just buying or selling a home; it involves orchestrating a seamless logistical and compassionate experience for seniors. Contact us today to find out how we can be of assistance to you!